May 16-18, Salt Lake City, UT
Join Actium Health
at HMPS 2022
Supercharge your patient activation and engagement with AI-driven audiences to maximize lifetime value and drive revenue growth.
Keynote: The CMO/CIO Partnership: Focus on the Consumer
Nationwide, there is growing recognition that a strong partnership between healthcare marketing and technology leaders is critical for a true customer-focused transformation.
Learn how leaders are coming together on data and digital strategy, including virtual visits, online scheduling, and patient experience to put the patient at the center and achieve personalization and outreach at scale. Hear what’s next in cybersecurity and more.
Monday, May 16
4:15-5:15pm MDT
- Ed Marx, Chief Digital Officer for Health & Life Sciences, Tech Mahindra
- Paul Matsen, Chief Marketing & Communications Officer, Cleveland Clinic
- Chris Hemphill, VP of Applied AI & Growth, Actium Health
CRM is Dead: Long Live CRM Intelligence
CRM and big data initiatives sound great…until you’re waiting 9-18 months before you start driving outreach. Being agile in your approach is crucial. Learn how a systematic plan can help you start small and scale your success.
Examine how to adapt AI for your health system. Learn how this healthcare system cracked the code for fast CRM Intelligence adoption.
Tuesday, May 17
2:00-3:00pm MDT
- Craig Kartchner, AVP, Marketing & Consumer Experience, HonorHealth
- Chris Hemphill, VP of Applied AI & Growth, Actium Health
Beyond Clicks, Open Rates & ROI: Tracking Marketing’s Impact on Patient Lives
Patient volume, ROI, revenue growth, HEDIS measures, and more are all metrics that healthcare marketers care about and are measured against. But what about the impact on patients’ health and lives?
Examine Virtua Health’s always-on breast health campaign and how it impacted more than 1,300 lives. Hear how marketing results are tracked all the way to appointments and diagnosis.
Wednesday, May 18
10:45-11:45am MDT
- Ryan Younger, VP of Marketing, Virtua Health
Hello Healthcare Podcast Interviews
We are excited to be the official podcast partner for HMPS and to host Hello Healthcare interviews onsite.
Hello Healthcare discussions include a deep dive with industry leaders on consumer experiences, major disruptors, AI tech, and more, that are shaping the future of healthcare.
Interviews conducted with our host-
- Chris Hemphill, VP of Applied AI & Growth, Actium Health
Networking Event – Van Gogh Immersive Experience
Van Gogh 360°
Monday, May 16
6:45-9:30pm MDT
Join us for an evening of networking with innovative healthcare leaders and an immersive digital art experience featuring Van Gogh’s famous paintings.
The evening includes complimentary drinks, food, and over 300 of Van Gogh’s beautiful works. This internationally acclaimed exhibit is one of a kind as it takes the audience beyond the paintings and into the artist’s thoughts and feelings.
The event is co-hosted with Hileman Group, a digital marketing agency that helps organizations solve their biggest marketing challenges, and Actium Health, the leading CRM intelligence and patient activation solution.
Availability is limited. Please RSVP in advance.
Registration is open to health system professionals only (no vendors).
Let’s Meet at HMPS
Schedule a meeting with an Account Executive to discuss patient activation strategies to help your organization drive appointments, revenue, and better health outcomes for your patient population.
About Actium Health
Actium Health’s CRM intelligence and patient activation solution transforms accumulated patient data into a clear plan of action for every healthcare consumer.