Hyper-Targeted
Growth Campaigns

Always-on campaigns seek to drive engagement and proactively enhance lifetime value

Effortlessly launch hyper-targeted, always-on campaigns that proactively seek new ways to engage your patients and enhance their lifetime value to your health system. CENTARI continuously incorporates and learns from data from each new campaign, improving your performance over time.

Our unique approach to machine learning results in AI models tailor-made for your patients

Your data is unique. Actium’s unique approach to training and testing its client-specific AI models accounts for regional and demographic differences to identify the next best action for every healthcare consumer.

Joint propensity modeling goes beyond clinical risk to identify those patients most likely to engage

Actium uses machine learning algorithms to ingest complex clinical, payer, claims and third-party datasets to predict patient needs and identify business growth opportunities within the healthcare organization. 

CENTARI’s superlative performance lies in its unique ability to combine both clinical and behavioral – ie, influence – models. Its clinical models identify and predict patient needs, as well as growth opportunities within your organization while its influence models predict the channels and messages most likely to inspire individuals to take action. All recommended actions are prioritized based on clinical need, revenue potential, and your capacity to deliver the services in question.

Unlimited access to real-time data for both prospective and in-market outreach campaigns

Actium CENTARI’s insight and reporting dashboards provide real-time data for both prospective and in-market patient outreach campaigns. 

Insight dashboards aid with strategic planning by showing a campaign’s total potential value. 

At-a-glance reporting dashboards make it easy to attribute ROI with performance data such as appointments and revenue generated, along with understanding campaign effectiveness and impact.