Health vs Hubris: 2021 Pandemic Leadership

Webinar

Featuring

Salinas Valley Memorial Healthcare System

Description

It’s well known that as news of the pandemic broke, most health systems paused and regrouped on their messaging and outreach.


Salinas Valley Memorial Healthcare, on the other hand, ramped up, expanded to more channels, and saw their patient engagement increase significantly because of it.


We’re talking with Alan Shoebridge, SVMH’s Director of Marketing, and the mastermind behind their strategy! You’ll learn about what’s worked and hasn’t worked in their multi-channel strategy and leadership strategy for 2021.



  • Health vs Hubris in a Pandemic
  • Multi-channel Movements to Inform & Influence Patients
  • Data-Driven Approaches in 2021
Alan Shoebridge

Alan Shoebridge

Director of Marketing
Salinas Valley Memorial Health System

Salinas Valley Memorial Healthcare System
Chris Hemphill

Chris Hemphill

VP, Applied AI & Growth
Actium Health

Actium Health logo
Sheetal Shah

Sheetal Shah

Board Member
Actium Health

Actium Health logo
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Transcript

Coming soon.

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